Curation Nation: How to Win in a World Where Consumers are Creators Review

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Curation Nation: How to Win in a World Where Consumers are Creators ReviewCuration Nation could use some curation itself. The book contains a lot of information, but it doesn't really say anything. The first 100 pages summary: there is a lot of crap on the Internet and it needs to be curated... I know that already, that's why I bought your book!
It goes on to profile different acts of curation such as the Huffington Post, aggregation through twitter, blogging, etc. Nothing really jaw dropping. Don't expect a unique insight here. Chapter 4 says don't piss of your consumers with crappy customer service because they have a voice now...this book was published in 2011 right? Do people/companies not know this by now? Did we really need a whole chapter on this?
The book's plea is "attention is the new economy." I partly agree with this, but don't expect this book to give any spectacular information on how to turn that attention into a tangible profit making business. While the book's purpose is not solely making money off of curation, it does suggests more of a "build it and they shall come" strategy hoping for your attention to somehow be monetized later through advertisers. If that floats your boat, this book may be for you.
Curation Nation contains thoughts from notable figures such as Clay Shirky, Alan Webber, Robert Scoble, Andrew Keen, Seth Godin, Mark Cuban, and others. Unfortunately none of the interviews led you the reader to know where curation is headed...all they know is we need it. Again, I know we need it, that's why I bought this book for some direction and to help make sense of it all. Ughhh
Alan Webber perhaps gives the best quote from the book: "Nobody has figured out a killer model of what exactly is exciting about a wonderfully produced movie, magazine, book, or record. Creating unique, memorable content isn't a formula -it's a happy accident. In the same way publishers struggle to figure out curation, there will be few leaders and lots of followers searching for the future economic model for content."
Curation Nation is for the lowest common denominator who are absolutely clueless that there is too much unfiltered information online and that it needs to be sorted. It will fill you in, provide you with a history of how we got here (unnecessary to the book) and where we currently are with no breathtaking insights. You'll get a bunch of information, but again, the book doesn't say much other than we need curation.
With the text being 259 Pages, it could have been cut AT LEAST in half. The future of curation fascinates me very much and I wanted to like this book. I expected this book to be GREAT judging by all the big name endorsements...but sadly I was let down.
P.S. If you happen to stumble across this book in the bookstore, just skip to the conclusion...you'll get all you need to know about the book saving you time in our limited "attention based economy."Curation Nation: How to Win in a World Where Consumers are Creators Overview

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Networks and States: The Global Politics of Internet Governance (Information Revolution and Global Politics) Review

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Networks and States: The Global Politics of Internet Governance (Information Revolution and Global Politics) ReviewMilton Mueller's "Networks and States: The Global Politics of Internet Governance," continues his exploration of the forces shaping Internet policy across the globe. What Mueller is doing in his work in this book and elsewhere is becoming the early chronicler of the unfolding Internet governance scene. He meticulously reports on, and then deconstructs, ongoing governance developments along the cyber-frontier. He is, in effect, a sort of de Tocqueville for cyberspace; an outsider looking in and asking questions about what makes this new world tick. Fifty years from now, when historians look back on the opening era of Internet governance squabbles, Milton Mueller's work will be among the first things they consult.
Mueller's goal in "Networks and States" is two-fold and has both an empirical and normative element. First, he aims to extend his exploration of the actors and forces affecting Internet governance debates and then develop a framework and taxonomy to better map and understand these forces and actors. He does a wonderful job on that front, even though many Net governance issues (especially those related to domain name system issues and ICANN) can be incredibly boring. Mueller finds a way to make them far more interesting, especially by helping to familiarize the reader with the personalities and organizations that increasingly dominate these debates and the issues and principles that drive their actions or activism.
Mueller's second goal in "Networks and States" is to breathe new life into the old cyber-libertarian philosophy that was more prevalent during the Net's founding era but has lost favor today. Mueller says his "normative stance is rooted in the Internet's early promise of unfettered and borderless global communication, and its largely accidental and temporary escape from traditional institutional mechanisms of control." Mueller makes a convincing case for giving cyber-libertarianism, or what he calls "denationalized liberalism," another chance; a chance that it really never had. "At its core," Mueller continues, "denationalized liberalism favors a universal right to receive and impart information regardless of frontiers, and sees freedom to communicate and exchange information as fundamental and primary elements of human choice and political and social activity." Moreover, "this ideology holds a presumption in favor of networked, associative relations over hierarchical relations as a mode of transnational governance," he argues. "Governance should emerge primarily as a byproduct of many unilateral and bilateral decisions by its members to exchange or negotiate with other members (or refuse to do so)." Finally, he says, "a denationalized liberalism strives to make Internet users and suppliers an autonomous, global polity." In essence, it's about free will, freedom of action, and freedom of association. It's essentially classical liberalism for the Information Age. Mueller admits that "such an ideology needs to answer tough questions about when hierarchical exercises of power are justified and through which instruments they are exercised." But he continues on to make the case for "question[ing] the scope of national sovereignty over communications." "The governance of the Internet needs to explicitly recognize and embrace the principle that there are limits to national sovereignty over the flow of information," he says.
Mueller makes two additional crucial points in formulating his normative approach. First, he argues that from the perspective of Internet governance and individual rights, it is almost impossible to imagine an expansion of global Net governance for speech that does not also entail more significant economic regulation, or vice-versa. Second, he notes that "Denationalized liberalism embraces both property and commons and seeks to leverage their complementarities. It recognizes the coexistence and interdependence of markets, exclusive property rights, and shared/unowned resources in communication and information. It rejects the false idea that commons and property are mutually exclusive, totalizing principles for economic organization, seeing them instead as distinctive methods of organizing access to resources with their own virtues and failings." In other words, a proper understanding of cyber-libertarianism or denationalized liberalism shows that it is fundamentally agnostic as it pertains to proprietary versus commons-based form of production.
Mueller has made a beautiful case for cyber-libertarianism and he has given the movement its marching orders: "In short, we need to find ways to translate classical liberal rights and freedom into a governance framework suitable for the global Internet. There can be no cyberliberty without a political movement to define, defend, and institutionalize individual rights and freedoms on a transnational scale."
Even if you aren't compelled to join the cause, however, I highly recommend you pick up Mueller's "Network and States," anyway. It's a terrific survey of the current state of Internet governance and an important work of political science since it offers us a useful spectrum of Net governance viewpoints. It belongs on the bookshelf of every serious student of cyberlaw and information technology policy.Networks and States: The Global Politics of Internet Governance (Information Revolution and Global Politics) Overview

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Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) Review

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Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) ReviewI should preface this review by saying I have been podcasting and creating content for the web for over five years now, and that I regularly help clients do the same. This said, I was expecting Content Rules to be a good book on the subject, but perhaps one of those that did not speak to me, because of my experience. I was wrong- Content Rules speaks to everyone- even seasoned content creators, by providing the metrics we may know around content creation, but haven't yet articulated, and helps make the case for content for everyone from people getting their feet wet on the Web for the first time, to those who are looking to raise their game and up their level of engagement with others online.
Content Rules is compelling and honest from the introduction on. It is a book I can hand my clients, friends, teachers- almost anyone who wonders why people need to or bother creating content for the web- to help not only explain why compelling content is important, but how to create it. It helps people break down the barriers that often get in the way of creating compelling content, and instead gives them some parameters on how to make sure your authentic and compelling voice shine through. In addition, the examples and case studies in the book bring the rules to life, in a way that will help folks understand how to find their human voice, and why that is so important to success in contrast to another paragraph of over-polished, sanitized, personality-free "safe" messaging.
I'm really excited by Content Rules as a book I can enthusiastically pass on to friends, colleagues, clients and more. If it's between a more generic book on social media or online marketing and this one, you need Content Rules because it will help you understand the fundamental approach you need to take regardless of the tool, platform, network or marketing plan- you need to concentrate on your Content first.Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) Overview

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