In Good Company: How Social Capital Makes Organizations Work Review

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In Good Company: How Social Capital Makes Organizations Work ReviewLarry Prusak and Don Cohen do a wonderful job in their book, In Good Company, of helping organizational leaders understand the social capital phenomenon in all of its exquisite messiness. This is an excellent work for anyone who cares about the quality of organizational life and the ability to do great things at work. Larry and Don do an outstanding job of showing how a number of important firms, including UPS, 3M and HP, take the matter of social capital very seriously and make investments in building and nurturing it.
I would suggest this book as a bit of "contrarian" reading for KM emthusiasts, thinkers and practitioners who favor a more technocentric approach. In Good Company digs into the profoundly social aspects of work, knowledge sharing and learning and offers a heavy dose of reality in its discussion of "the challenge of virtuality." After reading In Good Company, my hope is that it will help all of us build our understanding of what individual, collective and organizational success truly looks like and requires of us in these extraordinary times!In Good Company: How Social Capital Makes Organizations Work Overview

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